Growing a business takes a village – for every business owner. There simply are not enough hours in the day. Everything needs to be done, and it is so easy to let life get in the way and allow things to get put on the back burner. No matter what stage you are at in your business, money can be tight and your schedule can be even tighter so you find yourself burning the midnight oil to try to get it all done. After all, if someone else is doing it, it will cost you money, right?
Well, sometimes yes, and sometimes no, and sometimes not as much as you think.
So with that in mind, here are my tips on trying to figure out what to delegate and what to handle yourself.
1. Make A List Of What Needs To Be Done
Sit down and write all the tasks that need to be done – in your business and in your home – from Accounting to Yardwork. I mean list everything. Even if you think it is a small detail, put it on the list. I found a helpful list online of tasks you can delegate. This list may help you get the wheels turning of all the tasks you need to do if you are having trouble – which I doubt!
2. Pick The Activities That You Like To Do
This one seems silly, but it is very important. The tasks that you actually enjoy doing are more likely to get done before the ones you don’t enjoy. It is just human nature to put off what you do not enjoy. You may also be in a rush to get through those tasks since you don’t enjoy them and the quality may go down. This will show in the long run and can be very detrimental to your reputation. Don’t let the name of your business suffer just because you don’t enjoy a specific task. So put your name next to all the tasks you actually enjoy.
3. Who Do You Call?
Freelance people are a great option to go investigate. Especially now that working from home is so much easier than it used to be. There are many virtual assistants out there that can take on a multitude of different tasks including bookkeeping, content writing, social media, etc. Look at your list and start investigating local companies or online freelancers that can take on the more professional tasks for you. Ask your local Chamber of Commerce for help. Look at the people you network with on a regular basis. Take a look at the list I have below of just a few options:
- Virtual Assistants – there are many local options, as well as online sources. Do your homework and check references. There is a lot that VA’s can do for you so you can focus on the tasks that make you money!
- Copywriters – Keeping an up to date blog is very important for SEO purposes as well as establishing trust and credibility. Writing can be a daunting task if it is not your favorite thing. Blogs, press releases, any kind of printed material – get a professional to help you if this is not your thing.
- Web Designers – Yes, WordPress and the like is basically simple. But investing the dollars to have someone set it up correctly will go a LONG WAY in the long run. If this is not your skill set – then call someone. You will be glad you did.
- Online Business Presence – This means social media, video, email marketing – anything and everything that happens online. Make sure you are putting your best foot forward. When it comes to video and social media – I would love to help!
- Business Coaches – even the highest paid athletes or biggest millionaires have someone coaching them and holding them accountable. Don’t rest on your laurels – challenge yourself. If you are the smartest person in the room, then you need to find a new room!
I understand this list covers a lot. I am happy to give recommendations on any of the above. Which leads me to point #4…..
4. Don’t Be Afraid To Ask For Help
Sadly, many entrepreneurs are still just too afraid to ask for help. Some reasons may be money, some are confidentiality, some are just plain fear someone will find out they are not Superman. Trust me, no one thinks you need to be a martyr or a super hero. If you do your homework, you will find reputable, trustworthy organizations or people. If you sit down and take the time to plan out who is in charge of what, it will allow you to do what YOU do best – make money!
So, what do you think? What are some services you have used that you can recommend to others that have really helped your company out? Let’s share them in the comments and help your fellow entrepreneur!